1. Preamble

Youmoq attaches great importance to protecting the privacy of users of the Youmoq platform (the "Site").

We are committed to ensuring a level of personal data protection that complies with the General Data Protection Regulation (GDPR) and applicable French or European legislation.

This policy describes how Youmoq collects and uses data via cookies and trackers, and how you can exercise your rights.

This policy may be modified at any time; any updated version will be posted on the Site with the date of the update.

All terms not defined here are defined in Youmoq's Terms and Conditions.

2. What is a cookie?

A cookie is a small text file placed on your device (computer, tablet, smartphone) when you visit the Site or view an online advertisement.

- It enables Youmoq to recognize your terminal on subsequent visits.

- Cookies enable us to record information about your browsing and use of the Site.

- Unless otherwise required by law, the user's consent is required before certain cookies are stored.

3. Which cookies does Youmoq use?

3.1 Strictly necessary cookies

These cookies are essential for using the Site and its functionalities:

- Keep session logged in (login, password)

- Cart contents retention

- User interface customization

Consent: Not necessary, they are essential for the service.

3.2 Performance and audience measurement cookies

These cookies enable :

- Analyze navigation and user paths

- Measure the Site's audience and performance

- Improving content and functionality

Examples: Google Analytics, Inspectlet

Consent: Required

Duration: 13 months

3.3 Conversion tracking cookies and targeted advertising

These cookies enable :

- Link our advertising campaigns on social networks to actions on the Site

- Propose targeted offers or promotions tailored to users' interests

- Measuring the effectiveness of marketing campaigns

Examples: Facebook Pixel, LinkedIn Insight Tag, Pinterest Tag

Consent: Required

Duration: 13 months

3.4. Third-party cookies

The Site may contain links to other sites. Youmoq has no control over cookies deposited by these sites and recommends that you consult their policies.

4. Data collected via cookies

Through the use of cookies, Youmoq may collect :

- IP address and terminal identifier

- Pages visited and browsing on the Site

- Products viewed or added to cart

These data are used in an aggregated and anonymized way to improve services and are not cross-referenced with other processing without consent.

5. Recipients of information

The information collected may be shared with :

-Technical services (Shopify hosting, emailing services such as Klaviyo)

-Analytics providers (Google, Inspectlet)

-Advertising providers (Facebook, LinkedIn, Pinterest)

- Authorized Youmoq employees, under obligation of confidentiality

- Legal authorities if required by law

6. Cookie management and settings

At any time, you can :

- Accept or refuse certain types of cookies via the consent banner

- Configure your browser to notify you when you receive a cookie, or refuse it altogether.

Useful links for configuring cookies :

- Chrome: support.google.com/chrome/answer/95647

- Firefox: support.mozilla.org/en/kb/activate-desactivate-cookies

- Safari: support.apple.com/kb/PH5042

- Internet Explorer: windows.microsoft.com

⚠️ Deactivating certain cookies may affect the user experience (shopping cart, login, personalized content).

7. User rights

You have the following rights with regard to the data collected via cookies:

- Access, rectification, deletion and portability

- Opposition or restriction of processing

- Withdrawal of consent for marketing and analytical cookies

To exercise your rights: data.privacy@youmoq.com

If your rights are not respected, you can contact the CNIL or any other competent authority.

8. Shelf life

Cookies are stored for 13 months from the time they are placed on your terminal.

After this period, data is archived with restricted access to comply with legal obligations, and then permanently deleted.

9. Transfer outside the European Union

Some data (analysis, marketing, advertising) may be transferred outside the EU, in particular to the United States.

Youmoq implements the necessary guarantees: standard contractual clauses, Privacy Shield or European Commission adequacy decision.